With this latest release, FastSpring has added the ability to accept and manage recurring subscriptions using Pix Automático. As the only MoR offering this solution, FastSpring is the best partner for technology, gaming, and digital product companies to effortlessly enable subscriptions in the Brazilian market. With FastSpring, it’s easier than ever to operate in Brazil with zero localized compliance headaches, giving you a massive advantage in one of the world’s fastest-growing digital economies.

Why Local Payment Options Matter

• Market Expansion: Instantly reach Pix’s 150M+ monthly active users. This extends your addressable market far beyond credit cards (limited to ~35% of the population) and removes the friction of manual Boleto Bancário payments.
  
• Predictable Revenue: Replace manual payment cycles with a native auto-debit infrastructure supported by a network of 400+ participating banks. You can now architect your Brazil pricing with the same recurring confidence as in North America or Europe.
  
• Reduced Involuntary Churn: Improve your bottom line by bypassing card network limitations and international transaction filters. Pix Automático effectively eliminates the high authorization decline rates common with credit card transactions in the LATAM region.
  
• Operational Efficiency: Tap into Brazil’s R$1 trillion subscription opportunity without the administrative burden of chasing manual renewals or managing complex, bank-by-bank direct debit agreements.
  
• Buyer Trust: Leverage the Pix ecosystem to offer a transparent checkout experience. Customers can manage mandates directly in their banking apps, fostering the long-term trust required for recurring digital sales.

Ready to learn more about how you can expand your business in Brazil with Pix Automático? Take a look at our release documentation or explore our list of global payment methods to see how we support the entire global market. Schedule a demo with one of our global payment specialists to learn about how FastSpring can help you successfully expand into Brazil and beyond.

The post Scaling Subscriptions in Brazil: Introducing Pix Automático appeared first on FastSpring.

As a Merchant of Record, FastSpring’s enterprise-grade platform enables companies of all sizes to scale globally by offloading the operational complexities of payments, subscriptions, and international tax compliance. This new partnership with LLR Partners will allow FastSpring to further accelerate its product innovation, expand its go-to-market capabilities, and invest in strategic initiatives that deliver deeper value to its global customer base.

The investment from LRR arrives as global digital commerce faces a pivotal shift. Businesses are increasingly moving away from fragmented payment setups in favor of unified solutions that handle the “heavy lifting” of international expansion. LLR Partners, a private equity firm known for its deep roots in the technology sector, identified FastSpring as the primary engine for this transition.

“We see a unique opportunity to back one of the most experienced and capable teams within the ecommerce enablement category,” noted Devon Bembery, Vice President at LLR Partners.

Bembery emphasized that the partnership is designed to move beyond simple capital injection. By collaborating closely with both the FastSpring leadership and Accel-KKR, the goal is to aggressively push the boundaries of product innovation and launch strategic initiatives that solve the most pressing pain points for digital creators and software developers today.

Accel-KKR, which has anchored FastSpring’s growth through its most recent years of scaling, remains a cornerstone of the company’s board. Their continued involvement ensures a balance of historical institutional knowledge and fresh strategic perspectives.

“FastSpring has built a strong foundation as a leading digital commerce platform, and we’re proud of the progress the team has made,” said Andy Rich, Managing Director at Accel-KKR. “We’re excited to partner with LLR Partners on this next phase, combining our strengths to support continued innovation and help accelerate FastSpring’s long-term growth.”

This “powerhouse” partnership among the three entities signals a commitment to making global commerce more accessible. By combining LLR and Accel-KKR’s expertise with FastSpring’s operational excellence, the company is poised to redefine what it means to be a Merchant of Record today and in the future.

For more information on how FastSpring helps software companies scale, visit https://www.fastspring.com.

About FastSpring

FastSpring is how AI, SaaS, gaming, software, and digital product companies sell online in more places around the world. We handle all payment needs from checkout to taxes so you can go farther faster. Founded in 2005, we are a privately owned company headquartered in Santa Barbara with offices in Amsterdam, Austin, Belfast, Dublin, Halifax, and Singapore.

About LLR Partners

LLR Partners is a lower middle market private equity firm focused on investing in software and tech-enabled companies. LLR has raised over $7.5 billion and has partnered with over 130 companies. We believe in creating value through partnership to help companies grow every day. To learn more, visit www.llrpartners.com.

About Accel-KKR

Accel-KKR is a technology-focused investment firm with over $23 billion in cumulative capital commitments. The firm partners closely with management teams of software and tech-enabled businesses, working alongside them to build long-term value and drive sustainable growth by leveraging the resources of the Accel-KKR network. Headquartered in Menlo Park, Accel-KKR has offices in London, Atlanta, and Chicago. To learn more, visit https://www.accel-kkr.com/.

The post FastSpring Announces Strategic Investment from LLR Partners to Accelerate Growth appeared first on FastSpring.

After departing from Pier 3, the San Francisco Spirit departed with FastSpring’s team plus over 150 guests for a beautiful sail around the Bay, stunning views of the Bay Bridge and the city, a full bar, and an expansive buffet dinner with seafood and carving station. 

Check out the photos below!

If you missed out on this D2Sea™ yacht party by FastSpring, don’t worry — we’re already planning the next one! Watch our events page to find out where you can meet up with our team of gaming and D2C experts next, schedule a personalized demo for our next event, or to read more about how FastSpring supports game developers, visit fastspring.gg/.

FastSpring’s GDC SF 2026 D2Sea™ Yacht Party: The Photos

The San Francisco Spirit, docked at Pier 3 and ready for the fun to start! This yacht is a three-deck premium floating event space offering three bars, delicious dining and drinks, customizable entertainment, and outer decks for spectacular views of the city.

The evening started with Mediterranean appetizers, followed by a variety of salads, an array of Italian dishes such as chicken Vesuvio and pasta al forno, and a chef’s carving station with rosemary marinated USDA choice tri-tip served with a balsamic demi-glace and caramelized onions. Tri-tip is a particularly desirable bottom sirloin cut that’s considered a California favorite.

Aside from the 150+ guests that FastSpring hosted on the vessel, our team was also able to take a moment and enjoy the festivities. Here, Senior Director of Pre-Sales and Implementation Adam Cohen, Senior Account Executive Danny Steil, and Senior Account Executive Leif Bisping take a break for dinner.

For the rest of the evening, guests could enjoy gorgeous views of San Francisco on the third deck’s sundeck with lounge seating, the second deck’s stern outer deck, or the first deck’s bow outer deck. Here are just a few of the views:

Connect With FastSpring at Our Next Event!

If you missed out on this D2Sea™ yacht party by FastSpring, don’t worry — we’re already planning the next one! Watch our events page to find out where you can meet up with our team of gaming and D2C experts next, schedule a personalized demo for our next event, or to read more about how FastSpring supports game developers, visit fastspring.gg/.

The post Photos: FastSpring’s D2Sea™ Yacht Party at GDC San Francisco! appeared first on FastSpring.

Example: You want to create a subscription. You can ask:

“How do I create a subscription?”

The AI responds with step-by-step guidance:

“To create a subscription, go to Catalog > Subscription Plans and click Create Subscription. You will need to define the price and interval.”

From there, you can follow up:

“Can you explain the interval options in more detail?”

The AI keeps context and replies:

“Certainly. The interval determines how often the customer is billed. You can choose Adhoc, Day, Week, Month, or Year.”

This conversational approach helps you explore features in depth without having to repeat questions or scroll through multiple pages.

Key features of the new AI search:

• Context-Aware Follow-Ups: Keep the AI “in the loop” so follow-ups build on previous answers.
  
• Use Your Own AI Tools: On any doc page, you can use your own ChatGPT or Claude with that page’s content as context and even copy Markdown for internal use.
  
• Faster Navigation: Quickly find the right docs and related topics without guesswork.
  

Note: The AI works from documented content only. If a topic isn’t covered yet, it may not have an answer. Documentation remains the source of truth.

The new AI search turns documentation into a conversation — making answers faster, exploration easier, and learning more intuitive.

Explore the Ask AI documentation to discover features, tips, and best practices.

The post AI-Powered Answers, Right in the Docs appeared first on FastSpring.

Why Local Payment Methods Matter

For companies looking to expand into South Korea, success depends on moving beyond a “one-size-fits-all” global approach. Here’s how FastSpring’s latest integration drives growth in South Korea:

• Wider Market Reach: Expand market reach to Toss’s 19 million+ active users. Used by over 90% of South Korean smartphone owners, Toss Pay is an essential part of any company’s growth strategy in South Korea.
• Boosted Conversions: While global cards are common, the combined dominance of Toss Pay and Kakao Pay means that it’s essential to capture Gen Z and Millennial shoppers who prioritize the frictionless, biometric one-tap checkout experience these apps provide.
• Operational Efficiency: As your Merchant of Record, FastSpring doesn’t just add a button to your checkout; we handle localized tax collection, compliance, remittance, and currency conversion to KRW automatically.
• Better Margins & Insights: Leveraging local payment rails reduces transaction friction and costs, directly improving your bottom line. Plus, our platform provides the region-specific data you need to forecast growth accurately.

Ready to learn more about Toss Pay? Take a look at our release documentation or take a look at our list of global payment methods to see how we support the entire global market. Schedule some time with our team today to learn about how FastSpring can help you expand into global markets.

The post Expand Your Reach in South Korea: Announcing Toss Pay Support on FastSpring appeared first on FastSpring.

The FastSpring HubSpot integration simplifies the operational management of products, pricing, and user accounts via automatic data transfer from FastSpring systems to and from HubSpot. 

This allows businesses to combine FastSpring’s powerful payments and subscription management with HubSpot’s robust CRM capabilities, enabling sales teams to generate quotes directly from HubSpot deals and having them paid and fulfilled via FastSpring payments and subscriptions.

Learn more about the integration on the Hubspot App Marketplace or at FastSpring.

About FastSpring: FastSpring is how SaaS, software, digital products, and video game companies sell online in more places around the world. We handle every payment need — from subscription management to tax collection, remittance, and more — so your business can go farther, faster. We’re also the leading merchant of record for global software companies, powering over a billion dollars in worldwide transactions every year. We’ll manage your checkout, VAT and sales taxes, compliance, and more, freeing you to focus on what you do best: building great software.

The post Fastspring Joins The HubSpot App Marketplace appeared first on FastSpring.

As part of our participation in the event, gaming experts from FastSpring took part in multiple talks on the importance — and recent industry growth — of D2C and web store adoption.

Check out the video and recaps below for more info on our chats, “Surprising Drivers for D2C Adoption and Success,” and “How to Encourage Players to Utilise Your Web Stores.”

FastSpring is how gaming publishers sell in more places around the world. For over two decades, FastSpring has been a trusted payment provider you can use to sell games or in-game items on your website, web shop, or embedded directly into your game with fully customizable and branded checkouts just for you. FastSpring allows you to offload the complexity of global payments, sales tax and VAT compliance, player payments support, and many other aspects of payments management. Spend less time managing your payments and compliance and more time making great games! To learn more about how FastSpring supports game developers, visit fastspring.gg.

Fireside Chat: Surprising Drivers for D2C Adoption and Success

As part of the Webstore Wizardry track, FastSpring’s Head of Gaming Chip Thurston joined Keywords Studios’ Head of Global Player Engagement Solutions Peter Gerson to discuss what’s driving unprecedented growth in direct-to-consumer monetization.

This talk centered around the findings of a targeted survey FastSpring ran asking over 100 gaming industry leaders what they’re doing regarding D2C (and if they’re not doing it, what they’re planning).

Check out Chip and Peter’s discussion and additional insights in this video:

 Read the survey results in detail here. 

Panel: How to Encourage Players to Utilise Your Web Stores

Also in the Webstore Wizardry track, FastSpring’s Sales Team Lead for EMEA Tony Markov joined a panel of other experts that discussed some of the most effective ways to motivate players to use web stores more.

The panel also included Chloe Cave (Head of Growth at NEON), Gustav Pastucha (Strategic Partnerships at Pixel Federation), Archie Stonehill (Chief Growth Officer at Stash.gg), and Ioannis Lefkaditis (General Manager at Yodo1 Games), with the panel moderated by Charlie Scowen (Events Content Coordinator at Steel Media)

Panelists answered questions including:

• What data are gaming partners such as FastSpring, NEON, and Stash seeing around D2C?
• What are game developers and publishers seeing on their side?
• Are enough developers taking advantage of webstores, and for those that aren’t, why aren’t they? 
• What are panelists doing to educate developers who are unsure about setting up web shops?
• What is the cost of setting up a web store or working with a partner?
• What methods can you use to get players to spend (such as promotions, daily/weekly/monthly offers, or personalized offers)? Are there any particular rules that are different from app stores?
• An audience question around the size of the gaming industry and expected industry growth overall.

You can view the full the panel discussion on YouTube. 

Partner With FastSpring to Monetize Your Web Store

FastSpring is how gaming publishers sell in more places around the world. For over two decades, FastSpring has been a trusted payment provider you can use to sell games or in-game items on your website, web shop, or embedded directly into your game with fully customizable and branded checkouts just for you. 

FastSpring allows you to offload the complexity of global payments, sales tax and VAT compliance, player payments support, and many other aspects of payments management. Spend less time managing your payments and compliance and more time making great games! 

To learn more about how FastSpring supports game developers, visit fastspring.gg.

Ready to see more now? Schedule a personal demo with one of our experts, or sign up to check out our platform for yourself.

The post PGC Helsinki Sessions: Video and Recap on FastSpring’s D2C and Web Store Talks appeared first on FastSpring.

• Amsterdam.
• Austin.
• Belfast.
• Dublin.
• Halifax.
• Santa Barbara.

FastSpring has been represented by an in-person sales team in Singapore for almost two years, and that team has quickly grown FastSpring’s presence while embedded in the local technology community. 

Growing demand for FastSpring’s merchant of record services in the dynamic and thriving Asia-Pacific region has led to the subsequent growth of our Singapore team, which will now be able to serve our APAC customers even better from a dedicated workspace. 

Leo Ng [foreground] takes a selfie with [background, left to
right] Tengxiong Yao, Jay Jia, and Jeslyn Ong.

The Singapore team now has a private office space within the bustling WeWork coworking location at 60 Anson Rd, Singapore 079914, Unit #17-135.

Related: FastSpring recently won the 2025 Golden Sail Award for Outstanding Global Expansion Ecosystem Service at GICC, one of China’s most recognized global business summits.

FastSpring remains focused on deep, local integration with tech communities all over the world to ensure we remain in touch and in tune with the customers we serve in the SaaS, software, video games, mobile apps, AI, eLearning, and other digital goods spaces. 

FastSpring powers global payments for software companies, video game publishers, and other digital goods businesses. As a merchant of record, FastSpring provides a fully managed payment solution including checkout, fraud mitigation, comprehensive sales tax and VAT compliance, and more. Founded in 2005, FastSpring is a privately owned company headquartered in the U.S., with offices in Canada, Ireland, the Netherlands, Singapore, and the U.K.

Set up a demo or try it out for yourself.

To view our homepage in simplified Chinese, click here.
若想浏览 FastSpring 中文官网，请点击此处。

To sign up for a personalized demo using a form in simplified Chinese, click here.
若希望使用中文提交表单并预约产品演示，请点击此处。

The post FastSpring Expands APAC Presence and Brings Together Singapore Team With New Office Location appeared first on FastSpring.

Since we launched Steer Safe™ for in-game steering on iOS earlier this year, major changes have happened in the market. Most notably, steering will most likely be allowed on Android devices in the U.S. starting October 22, 2025.

We’re excited to announce that Steer Safe™ for Android will be available from day one, giving you access to the full mobile market. Steer your players through an external Chrome browser or Chrome Custom Tabs for a seamless, branded checkout flow.

Steer Safe™ lets you easily add purchase buttons or links directly in game or in app and securely pass player information, product information, and more to your FastSpring-powered checkout on the web. Then it returns the player to the game, all while delivering the fastest least-taps path possible.

New Additions to Steer Safe™ on Android 

• Flexible Deployment Options: Deploy checkout in the way that best fits your brand using either an external Chrome browser or Chrome Custom Tabs for a lightweight experience.
• Customizable Checkout Options: New customization options let you tailor checkout to your brand. Choose between our traditional embedded checkout or the new stacked layout to match your design and flow. Offer Google Pay, Apple Pay, and saved payment methods first for faster, easier purchases.

Note: For a step-by-step technical guide on how to enable an integration with FastSpring Steer Safe™ (using Unity and Unity Games Services as the examples), check out our product documentation here. Or, schedule some time with our dedicated Solution Engineers to see for yourself how FastSpring can work with your specific use cases.

Why Use Steer Safe™ by FastSpring on Android?

Steer Safe™ by FastSpring makes getting in-app steering launched easier than ever by enabling:

• Drop-in secure links or buttons for purchase
• Synced backends and trusted player transaction authorization
• Secure payments and data protection
• Seamless in game to web flows

The result is a faster path to steering users from in app to web, less player dropoff during checkout, and more revenue for your business. 

Want to learn more? Visit fastspring.gg/steersafe or schedule some time with our Solution Engineers.

The post FastSpring Announces Steer Safe™ for Android Mobile Games and Apps appeared first on FastSpring.

We are honored to receive the Golden Sail Award for Outstanding Global Expansion Ecosystem Service, further solidifying our reputation as a trusted growth partner for Chinese and APAC companies going global.

FastSpring’s Senior Account Executive Jay Jia was present to receive the award for FastSpring, accompanied by Account Executive Leo Ng and Sales Development Representative for APAC Jeslyn Ong. 

Jay received FastSpring’s Golden Sail Award for Outstanding Global Expansion Ecosystem Service.

Jeslyn, Leo, and Jay in the FastSpring booth, excited about our award!

Related: Are you an APAC mobile app developer wanting to take your app global? Learn more about the many things that entails — and what FastSpring can handle for you — in 5 Moves for Mobile App Makers in APAC to Maximize Revenue.

About the GICC Golden Sail Awards

The GICC is one of China’s most recognized global business summits, held annually in Beijing. This year, the event drew over 160,000 professionals and 3,000 leading enterprises from industries such as technology, SaaS, ecommerce, and digital services.

The event’s awards celebrate outstanding companies driving innovation, globalization, and cross-border business growth, highlighting those contributing to China’s global digital transformation and “going global” success stories.

Other award categories include Outstanding Global Expansion Brands, Outstanding Cross-border Technology Solutions, Outstanding Global Expansion Ecosystem Services, Outstanding Cross-border Marketing and Operations, Outstanding Global Expansion Potential, and more.

Partner With FastSpring for Global Growth

If you’re looking for a merchant of record that will partner with you to grow your business internationally, FastSpring can help. 

We provide an all-in-one payment platform for SaaS, software, video games, mobile apps, AI, eLearning, and other digital goods, including VAT and sales tax management, payment localization, and consumer support. 

Set up a demo or try it out for yourself.

To view our homepage in simplified Chinese, click here.
若想浏览 FastSpring 中文官网，请点击此处。

To sign up for a personalized demo using a form in simplified Chinese, click here.
若希望使用中文提交表单并预约产品演示，请点击此处。

The post FastSpring Wins GICC 2025 Golden Sail Award for Outstanding Global Expansion Ecosystem Service appeared first on FastSpring.

• Hungarian Forint (HUF) — Hungary.
• Indonesian Rupiah (IDR) — Indonesia.
• Saudi Arabian Riyal (SAR) — Saudi Arabia.
• Emirati Dirham (AED) — United Arab Emirates.

These currencies, along with more than 20 others, are live on across the FastSpring platform now. You can display prices, accept payments, and settle transactions in these local currencies, allowing you to offer buyers a more trusted and seamless checkout experience.

Why Local Currencies Matter

Local currency support helps create a more familiar purchase flow, especially when paired with the right payment methods. It’s a simple way to meet customer expectations in key growth markets, differentiate from competitors, and lay the groundwork for regional expansion. Additional benefits include:

• Reaching more buyers: Increase confidence and reduce drop-off by pricing in the buyer’s native currency.
• Differentiating your brand: Show customers you understand their market with localized pricing.
• Gaining regional insights: Use currency-specific data to inform pricing, forecasting, and performance analysis.

For more insights into local currencies and payment methods, take a look at our recent blog post. For details on the payment methods we support and how this update affects available payment methods, take a look at our payment methods documentation.

FastSpring offers more than just localized currencies — we offer a complete global payment solution that helps SaaS, software, video game, mobile apps, and other digital product businesses grow internationally. As a Merchant of Record, we handle VAT and sales tax management, payment localization, subscription management, consumer support, and much more. Interested? Interested? Set up a demo or try it out for yourself.

The post FastSpring Adds Support for 4 New Currencies to Expand Global Footprint appeared first on FastSpring.

FastSpring now makes it simple for publishers and developers to steer players from in-game experiences to a secure, localized web checkout and back to the game — all in a matter of seconds.

With FastSpring’s Steer Safe™ buttons and links approach, you can easily add purchase buttons or links directly in game or in app and securely pass player, product information and more to your FastSpring powered checkout on the web before returning the player to the game — all while delivering the fastest, least-taps path possible.

To learn more about how FastSpring combines its payments, monetization, and global compliance tools with Steer Safe™ to help publishers scale direct-to-consumer payments for their games visit fastspring.gg.

Key Benefits of FastSpring’s Steer Safe™ Buttons and Links Approach

• Shortest path possible:
  • Link directly to your store or link directly to a web hosted checkout for the least taps path possible.
• Drop-in secure links or buttons for purchase:
  • Add buy buttons or links that go to a FastSpring checkout, or your web store directly from in game and securely pass encrypted player data, product data, and more.
• Increased conversion with automatic mobile-native payments:
  • With Payment Hierarchy, automatically detect your users’ device and default to Apple Pay on iOS or Google Pay on Android
• Synced backends and trusted player transaction authorization:
  • FastSpring webhooks notify your backend when a purchase is complete, so you can grant entitlements and update player records in real time. These simple principles apply whether you’re using platforms like Unity Gaming Services, Firebase, or your own custom backend.
• Seamless in-game to web flows:
  • Fully customizable checkout experiences ensure that your game’s brand remains consistent from in game to the web. Plus, when a purchase is complete, players return directly to your app via deep links–never losing their place in the flow.

Why Steering With the Steer Safe™ Approach Matters

Steer Safe™ removes friction from the purchase process while giving you complete control of the player relationship. You deliver the experience, and FastSpring handles secure global payments, tax, and compliance.

No matter what backend you use, FastSpring makes direct-to-consumer checkout simple, secure, and player friendly.

How the Steer Safe™ Approach Works

For a step-by-step technical guide on how to enable an integration with FastSpring Steer Safe™ using Unity and Unity Games Services as the examples check out our product documentation here. Or, schedule some time with our dedicated Solution Engineers who can help you understand how FastSpring can integrate with your specific use cases.

Steer Safe™ is a backend agnostic approach and can be used to integrate with your backend of choice. In this post, we’ve done the build using Unity Games Services, but you can use others like Firebase, Playfab, or an in-house custom backend system.

Once integrated, you’ll use a signed checkout URL from your backend that includes the product and user ID via secure payload when a player taps the button or link in game. Your game then opens the URL where FastSpring takes in your player information and securely initializes your game’s checkout or web store. 

When the purchase is complete, FastSpring sends webhooks to your backend letting you know the order has completed so you can grant entitlements, and the player is seamlessly returned to your app via deep link.

Why Use the Steer Safe™ Approach by FastSpring?

The Steer Safe™ approach by FastSpring gives you a simple, secure way to steer players from in game to a web checkout and back again. It keeps sensitive data protected, defaults your players to their most trusted payment methods, and then returns them back to your app seamlessly in seconds. 

The result is a faster path to steering users from in-app, less player drop off during checkout, and more revenue for your business. To learn more about how FastSpring combines its payments, monetization, and compliance tools with Steer Safe™ to help publishers scale direct-to-consumer payments for their games visit fastspring.gg. Or schedule some time with our Solution Engineers.

The post Introducing: FastSpring’s Steer Safe™ Approach for In-Game Steering From Game to Web (D2C) appeared first on FastSpring.